From the May 2010 issue of Penny For Your Thoughts newsletter…
When preparing materials to give to your newly hired course designer, ask her (or him!) what format is best. You may not realize it, but building a course in an LMS application such as Moodle can not be accomplished by simple “copy/paste” or “upload” of an entire file. Each page is actually a web page, written in HTML just like this newsletter, a WordPress site, and any number of other web applications that you may have seen or even used.
HTML doesn’t like special characters (like the apostrophe I just typed) or formatting symbols used by Word. They may look ok when you paste them in, but on the user’s screen, they’ll show up as little rectangles instead of punctuation; you’ve seen them before, I’m sure. Or, maybe you thought someone went wild with the ampersand. That’s what happens when you copy directly into an HTML editor from another application with its own formatting. PowerPoint has another whole set of problematic formatting and PDF isn’t without quirks.
So, before you go through the effort of nicely formatting something, ask your designer what will work best for her. Most of the formatting I receive has to be completely scrubbed out and redone.